Cogent – Blog

Listen to the podcast What do you get when you combine a Philly Eagles fan, a marketing agency founder, and an Amazon-savvy strategist? A no-nonsense, tell-it-like-it-is marketing pro who just … Continue reading Amazon & Direct Sales A Balancing Act

Listen to the Podcast If you’re looking for a smooth, refined take on marketing, go elsewhere. This interview between Sean Simon and his old pal, Rob Davidman, VP of Media … Continue reading From broadcast.com (and Mark Cuban) to Yahoo! to AI-Powered Marketing

Listen to the podcast Marketing Mavericks and eCommerce Gurus! Buckle up because we’ve got a wild one for you today. In the latest episode of The MarTech Matrix Podcast, Sean … Continue reading The SMSpocalypse is Here—Politicians, Marketers, and How to Survive the Spamageddon

Listen to the podcast In a recent episode of The MarTech Matrix Podcast, Sean Simon sat down with Luiza Libardi, Head of eCommerce and Marketing at Fluevog Shoes, to explore … Continue reading Inside Fluevog Shoes’ Unique eCommerce Journey – Lessons for Marketing and eCommerce Leaders

Listen to the podcast In a recent conversation on The MarTech Matrix podcast, we had the pleasure of speaking with Mike Cantafio, the former Director of eCommerce at Breeo Smokeless … Continue reading Unlocking Growth in High-End E-Commerce with Mike Cantafio, fmr eCommerce Director @ Breeo

Listen to the podcast In a recent episode of The MarTech Matrix podcast, we had the pleasure of hearing from Aaron Zagha, CMO at Newton Baby, as he discussed the … Continue reading Navigating eCommerce and Marketing Synergy with Aaron Zagha, CMO of Newton Baby

In a recent episode of The MarTech Matrix Podcast, I had the opportunity to explore a Business Video Platform with David Baker, CEO, co-founder, and Chief Architect of VideoXRM.com. Here’s … Continue reading Maximizing Your Video Content Strategy

In today’s fast-paced digital landscape, the e-commerce sector is constantly evolving. As Heads of eCommerce, we’re always seeking innovative solutions to enhance customer experiences and drive sales. Recently, on an … Continue reading Owning the Sales Channel: Easy App Tech for Brands

It's the UK's... As heads of marketing, we’re constantly seeking the next big thing to stay ahead of the curve. Recently, I had the pleasure of delving into a transformative … Continue reading It’s Not Google’s Fault

As Heads of Marketing, we're always on the lookout for the next big strategy to enhance our brand's presence and drive sales. Recently, I had the opportunity to explore the … Continue reading The Power of User-Generated Content